Upcoming Lviv

Sakura Fest

Issue 100, April 2017.
Among the things that Uzhhorodians are most proud of is their unique valley of rare sakuras (cherry trees). Found on both sides of the Uzh River, the area is Europe’s longest and most amazing alley with more than 1000 Japanese cherry trees. Their soft, pink blossoms begin blooming in late April to early May and turn the city into a fantastic, fairy-tale garden. Delicate cheery flowers and delectable aromas attract thousands of tourists to Uzhhorod every spring to admire this cheerful and tender miracle. These unique trees grow in only three places in the world: Japan, the United States, and Uzhhorod.

Forpost Medieval Festival

Issue 100, April 2017.
Transport yourself to a place where history and fantasy wondrously merge into reality as the Forpost Medieval Festival transforms the famed fortress and castle in Kamyanets-Podilsky into a medieval wonderland. Cheer on your champion who will compete for honour and glory in the heart-pounding joust events, watch as combatants take up arms on the field of battle to prove their valour in the archery competitions, or just sit back and relax to the colourful dancers with a plate full of the finest medieval cuisine.

‘Towards the Sun’ Hot Air Balloon Festival & Podilya Cup 2017

Issue 100, April 2017.
Have you ever kicked back on the grass and experienced the beauty of a blue sky filled with hot air balloons gently gliding by? Their bright jewel colours expanding to create a panorama that takes your breath away? It’s moments like these that you want to capture with a photograph – and now you can! The ‘Towards the Sun’ and Podilya Cup 2017 are among the Khmelnytskyi region’s most photographed spring events. If you’re looking for some brilliant shots to up your social media game, then look no further!

International Dog Show

Issue 100, April 2017.
The family-friendly 2XCAC Dog Show returns to Lviv on May 13-14. Meet hundreds of dogs, chat with owners, and watch world-class competitions with the whole family! The May 13th event will feature shows for Golden Retrievers, Chihuahuas, Pugs, and Brussels Griffons, while the May 14th show will see the Cane Corsos, Jack Russell Terriers, Siberian Huskies, German Spitzes, and Miniature Pinschers (Zwergpinschers) take their turn.

International Cat Show

Issue 100, April 2017.
International Cat Show May 13-14, Lviv’s S. Gzhytskyi National Academy of Veterinary Medicine (50 Pekarska St.) What do you call a gathering of more than 250 cats for two days of competition? Well, you could call it a “cluster of cats” or maybe even a “knot of kittens”, but here in Lviv we call it the International Cat Show. The event will showcase the best unneutered purebreds (known as “whole”), neutered purebreds (or “altered”), and mixed breeds (the “household” class).

Wings for Life World Run

Issue 100, April 2017.
Red Bull’s Wings for Life World Run, a global charity event with a unique format, will take place in Lviv on May 7th. It’s a worldwide run where everybody starts at the same time and the finish line chases you! Here’s how it works – on one day each year the Wings for Life World Run takes place at event locations across the globe. Everybody starts at exactly the same moment – 11:00 UTC (14:00 in Ukraine). Whether it’s day or night, bright sun or pouring rain – you run together with everyone in the world at the same time and share an amazing experience!

Gorgany Half Marathon!

Issue 100, April 2017.
Lviv’s annual Gorgany Half Marathon returns to the Western Ukrainian capital on Sunday, April 23rd with its marquee starting point in front of the city’s iconic Opera & Ballet Theatre. The half marathon is a road running race that distinguishes itself from its Olympic cousin full marathon by its distance: 21 kilometres. Participation in the sport has seen a resurgence over the last few years as it is known as a challenging distance that doesn’t require the same level of time and commitment as a full marathon. In fact, Running USA calls it the single, fastest-growing type of race.

Lviv Hundred Bike Rally

Issue 100, April 2017.
The Lviv Hundred Rally is a major cycling event in the city that sees cyclists leave from city centre on a 100-km race. Famous for being Western Ukraine’s grandest weekend for cycling enthusiasts, organisers strive to promote a healthy lifestyle and clean environment through the activity of riding bikes.

Lviv SMM Forum

Issue 100, April 2017.
The Social Media Marketing (SMM) Forum is a premier event for digital & social marketing professionals that will take place at Lviv’s Ukrainian Catholic University on April 29th. The event will provide top-notch strategic advice and digital marketing insight on how to engage customers, manage brand perceptions and open untapped markets through diverse media channels. All good marketing and business is social and collaborative, regardless of goals, tactics, and channels. Marketing and business are about connecting people. A truly holistic and customer-centric approach is a must. It’s the core message of the Lviv SMM Forum community.

III Polish-Ukrainian Business Conference

Issue 100, April 2017.
On the heels of two successful Polish-Ukrainian business conferences, Lviv’s Sonata Hotel will again welcome participants from Polish and Ukrainian business circles to the city on April 27-28. The event will attract more than 200 representatives of business, government, local authorities, and financial institutions from the two neighbours.